Presentation

Abstract

This issue of Revista Perspectivas brings together interdisciplinary research on marketing, entrepreneurship, economics, and finance. It analyzes service evaluation in sports centers in Cochabamba, women's empowerment through family and institutional networks, entrepreneurial barriers for university women in Santa Cruz, the contrast in economic development between Argentina and South Korea (1957–2017), and the importance of financial management control in public universities. Using rigorous methodologies, the studies address current issues and offer practical and theoretical proposals to improve service quality, strengthen gender-focused entrepreneurship, understand divergent economic trajectories, and optimize university management.