Benefits of e-commerce

Authors

  • Roxana Silva Murillo Universidad Católica Boliviana Author

DOI:

https://doi.org/10.35319/cnnwc961

Keywords:

Internet, E-commerce, Trade, Business Management, Customer, B2B

Abstract

This paper attempts to highlight the importance of using the Internet in commercial management. Major technological advances and communication facilities allow companies to carry out various operations every day to exchange different types of information. Both companies and customers have used different means over time to conduct commercial activities. The emergence of the Internet has profoundly impacted business practices, enabling companies to communicate with each other regardless of distance or location.

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Author Biography

  • Roxana Silva Murillo, Universidad Católica Boliviana

    Master of Applied Sciences, Bachelor of Computer Science and Systems Analyst. He has a Diploma in Higher Education and an outstanding career in Information Systems, Systems Auditing and Administration.

References

KOTLER Philip, CÁMARA Dionisio, GRANDE Idelfonso, CRUZ Ignacio; (2003); “Dirección de marketing”; Edición décima; España; Ed. Pearson – Printice hall

LAUDON Kenneth; LAUDON Jane; (2002); “Sistemas de información gerencial. Organización y tecnología de la empresa conectada en red”; Edición sexta; México; Ed. Printice hall

LAUDON Kenneth; LAUDON Jane; (2008); “Sistemas de información gerencial. Administración de la empresa digital”; Edición décima; México; Ed. Pearson – Printice hall

McLEOD Raymond; (2000); “Sistemas de información gerencial”; Edición séptima; México; Ed. Pearson Educación

OZ Effy; (2001); “Administración de sistemas de información”; Edición segunda; México; Ed. Thomson Learning

TOUCHARD Franklin; (2008); “Glosario del consultor”; Edición primera; Bolivia; Ed. La Razón

Benefits of e-commerce

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Published

2009-11-30

Issue

Section

Artículo de reflexión

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