How family and institutional networks contribute to the empowerment of women-owned small businesses

Authors

DOI:

https://doi.org/10.35319/bwtv3282

Keywords:

Women-owned small business, Women networks, Women-empowerment, Netmap methodology, Bolivia

Abstract

This study investigated how family and institutional networks may contribute to the empowerment of women-owned small businesses in rural and peri-urban contexts. The study adopted a qualitative methodology using 20 focal groups to build Net maps and conducted in-depth interviews with rural and peri-urban women-owned small businesses in Bolivia. The thematic analysis combined the participants’ narratives with the Net maps. Our findings showed that family networks are essential for rural and nascent peri-urban entrepreneurs. The self-perception of empowerment for rural entrepreneurs is based on the women´s meaning of network content given to work-life balance, which keeps them in the status quo at the poor entrepreneurial level. Female peri-urban entrepreneurs who achieve business growth exhibit affiliative and expansive network behavior motivated by themselves. For them, family support loses relative importance to business success in the overall network interplay.

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Author Biographies

  • Natasha Morales E., Universidad Católica Boliviana

    MSc. in Economics of Development, International Institute of Social Sciences - Rotterdam University. Institute of Behavioral Science Research, Universidad Católica Boliviana “San Pablo”.

  • Dayanne Orellana, Universidad Católica Boliviana

    Bachelor’s degree in Psychology from Universidad Católica Boliviana “San Pablo”. Institute of Behavioral Science Research - Universidad Católica Boliviana “San Pablo”.

  • Andrés Villalobos, Universidad Católica Boliviana

    Bachelor’s degree in Psychology from Universidad Católica Boliviana “San Pablo”. Institute of Behavioral Science Research, Universidad Católica Boliviana “San Pablo”.

  • Ricardo Rivera Chacon, Universidad Católica Boliviana

    Master of Business Administration, Master of Marketing Management, Full-time professor at the Department of Business Sciences, Universidad Católica Boliviana “San Pablo”.

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How family and institutional networks contribute to the empowerment of women-owned small businesses

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Published

2025-05-16

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Section

Artículos de investigación

How to Cite

How family and institutional networks contribute to the empowerment of women-owned small businesses. (2025). Revista Perspectivas, 55, 49-74. https://doi.org/10.35319/bwtv3282

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